Programme description

Who We Are
Chesca is a female fashion brand that specializes in sizes 14-24. Our target audience are ABC1 30-60 year old, we identify our niche as ‘mother of the bride’ and ‘occasion’ wear. Our customers are extremely loyal and we have a very successful, cost effective in-house direct marketing scheme. As well as several concessions across the UK we have a thriving online property that accommodates for the US and the Middle East as well .Using the halo effect of the premium Chesca brand we intend to drive traffic and conversions on our website; www.chescadirect.co.uk.

Why Join the Chesca Affiliate Program?
Site is easy to navigate and users tend to make very high, multiple item purchases. We have a very high order value, which stands at just over £200 through the affiliate channel. We also offer free delivery.

How do you benefit from the Chesca program at Webgains?

Banners: All recommended formats, 2 creative excutions per format. Creatives will be updated in-line with promotions and seasonal events.
Datafeed: fully automated and updated daily
Commission: earn 12% commission (excluding VAT + P&P)
Cookie Length: 90 days
Affiliate Approval: Automatic

Guidelines for approval to the program

We encourage all interested sites to apply to our program. However, before you can participate in our program, we will need to approve your site. Mainly we look for sites that are aesthetically pleasing and well maintained, in keeping with the must have website.

The following sites are acceptable:

Coupon/Deal
Search Engine
Homepages and Personal Websites (IASH approved)
Shopping directories
Blogs and content sites (IASH approved)
Price Comparison sites
Non-profit

The following sites are not acceptable:

Mature/Adult
Sites that promote, contain, or link to sexually explicit or graphic materials and/or language
Sites that promote violence
Sites that promote discrimination based on race, sex, religion, nationality, disability, sexual orientation, or age
Sites that promote illegal activities and substances
Sites that contain any libellous, defamatory or disparaging materials
Sites that contain material that is defamatory, fraudulent or harassing to us or to any third party
Sites that have a clear stated mission that is in part to support religious or politically active causes, as represented on the homepage or key landing pages
Sites under construction
Competitor web sites
These are only general guidelines, and we reserve the right to make exceptions. Please note that if you fail to meet the terms of our agreement we may suspend your account from the program at any time.

Chesca PPC Policy

PPC policy: Restricted
Please refrain from using the merchant’s brand name, ‘Chesca’ variations & misspellings as a keyword on any search engine.