Programme description

Into The Blue Affiliate Program

Into The Blue is the UK’s leading Experience Gift supplier, we offer a high conversion rate, a great commission rate, competitions and incentives for affiliates and are always available to help.

Into the Blue has held a prominent market position as an online retailer of activity gift voucher experiences since 1996.

Our website offers over 3000 different activity options available at venues throughout England,Scotland and Wales from adrenaline-filled flying lessons, rally driving and sphereing adventures to relaxing afternoon teas and steam train dinners.

Here are just a few reasons to promote Into The Blue

TOP PERFORMER IN BOTH Tickets, Gift, Gadgets & Toys categories for 2 consecutive Decembers 2010 & 2011
Average Order Value £102
Upto 15% Commission paid on non-voucher code sales
High Than Industry Average Conversion Rate
30 day cookie
Leakage Free Site
Live Google Product Feed
Generic & Bespoke Discount Vouchers always available
Full Set of new Creatives
Bespoke Creatives available on request
Hands-on Affiliate Management team

Commission structure : from 1st March 2015

15% commission on all confirmed new visitor non-voucher code sales (excl. VAT and P+P)

8% commission on all confirmed new visitor voucher code sales (excl. VAT and P+P)

3% commission on all confirmed previous visitor non-voucher code sales (excl. VAT and P+P)

2% commission on all confirmed previous visitor voucher code sales (excl. VAT and P+P)

Products excluded from our Affiliate Program, no commission paid:

All Wing Walking Experiences
http://www.intotheblue.co.uk/flying-experiences/air-displays/wing-walking/

Duxford Spitfire

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/spitfire-duxford/

Duxford Wing to Wing (all options)

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/spitfire-cambridgeshire/

Duxford Harvard (all options)

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/harvard-duxford/

Duxford Warbird

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/warbird-experience/

Spitfire Wingman – Biggin Hill

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/bigginhill-spitfire/

Personal Spitfire Display

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/spitfire-flypast/

Fly with a Hurricane

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/fly-with-a-hurricane/

Fly in a Spitfire – All two-seater options

http://www.intotheblue.co.uk/flying-experiences/ww2-planes/spitfire-flights/two-seater-spitfire-flights/

Orient Express experiences

Orient Express – Pullman to Folkestone

http://www.intotheblue.co.uk/culinary-gourmet/train-restaurant/steam-trains/orient-folkestone/

Orient Express – Pullman to Canterbury

http://www.intotheblue.co.uk/culinary-gourmet/train-restaurant/steam-trains/orient-canterbury/

Orient Express Brighton Belle

http://www.intotheblue.co.uk/culinary-gourmet/train-restaurant/steam-trains/brighton-belle/

Orient Express – Murder Mystery

http://www.intotheblue.co.uk/culinary-gourmet/train-restaurant/steam-trains/murder-mystery-lunch/

Orient Express _ Golden Age lunch (all options)

http://www.intotheblue.co.uk/culinary-gourmet/train-restaurant/steam-trains/lunch-orient-express/

Further benefits of Into the Blue:

Over 3000 experiences
12 month redemption period
Regular customer promotions
150% Price promise

Direct PPC affiliates: Not permitted
Keyword restrictions: All brand variations and misspellings
Keyword Restrictions include but are not limited to: Into the Blue, intotheblue, in to the blue, int the blue, into th blue, into the ble, into the blu, into blue, to the blue.

Competition sites: Open to applications on site
Loyalty/reward sites: Open to applications on site

Into The Blue present the below information in accordance with the IAB Ethical Merchant Charter.

Into The Blue do not permit staff or suppliers to participate in our affiliate program without prior written agreement.

PPC Policy
Into The Blue does not permit the use of the words ‘into the blue’ or variations in broadmatch, phrase match or exact match PPC campaigns. We also request that you do not bid on any competitors brand name, for example Buyagift.co.uk, Red Letter Days etc – We also do not permit direct linking (i.e. linking direct to our site from a PPC ad) – If you need clarification then please contact us.

Commission Payable
Commission is payable on the basket value before the addition of VAT and Postage and Packing
All sales with the exception of fraudulent sales

Voucher Code Policy
We do not permit affiliates to use voucher codes unless the codes are specifically released through the Webgains login or are created for an affiliate sites own use. Sales made by affiliates using non-authorised codes are not permitted and will result in the commission for the sale not being paid.

De-duplication and Best Practice Policy
Into The Blue reserve the right to de-duplicate against any channels.
Into The Blue agree, wherever possible, to provide affiliates with reasonable notice period on any significant changes to the campaign.
Please do not register url’s similar to www.intotheblue.co.uk for the purpose of directing affiliate traffic.
Into The Blue welcome the opportunity to work with all affiliate types.