Programme description

Rolawn is the UK’s leading turf grower and supplier of Britain’s Finest Turf. We are also renowned for our market leading high quality topsoils and barks. The Rolawn brand is the recognised benchmark of quality and service, our reputation having been established over 45 years.

Our renowned Medallion turf® is Britain’s biggest selling and most frequently specified, being the first choice for both professional landscapers and experienced gardeners who demand the best. Our Blended Loam is also Britain’s biggest selling quality topsoil. Our range also includes Beds & Borders, Vegetable & Fruit and Turf & Lawn Seeding Topsoil, Lawn Seed and Fertiliser, Soil Improver, Mulch and Landscaping & Play Grade Bark.

Available all year, with prompt nationwide delivery, we pride ourselves in our friendly and efficient service.

The turf and topsoil market is a multi million pound industry which is experiencing significant growth, with consumers trading up to higher quality, higher priced products, the sector which Rolawn dominates. This is reflected by the high average order values, which are in the region of £150.

The program offers:

4.8% commission as standard and 3% when a discount code is used
A product feed
90 day cookie

Please note we are not currently taking on any discount/voucher code affiliates.

Rolawn Direct operates a restricted PPC policy. Affiliate paid search adverts must not appear for brand terms or any variations or misspellings of the brand name, including but not limited to the following:
Rolawn
Rolawndirect
Rolawn Direct
www.rolawndirect.co.uk
rowlawn
rollawn
rolwan

Bidding on brand terms plus any generic term, including voucher code/s is also prohibited. The brand name “Rolawn” has been trademarked in Google.

Brand terms and misspellings must be added as negative keywords on a broad match basis in all search marketing campaigns.

The merchant has also requested that you do not undertake Exact Matching for the following keywords in Google:

Turf
Topsoil
Top Soil.
However, these terms can be used in as part of a broad search term, for example the search term “gardening turf” can be used. Exact matching is allowed in Yahoo and MSN/Bing.

Please note from 1st May 2008 affiliates cannot bid on the following terms which are trademarks owned by a third party:

Playbark
Play bark
Turf shop
Other Restrictions:

A data feed is available for use on affiliates own websites. Affiliates are asked not to submit this to 3rd party sites such as Google Shopping/ Merchant Center.
Affiliates are asked not to register domains which include the Rolawn brand or are misspellings of the brand without prior permission.

Rolawndirect do NOT offer free delivery as delivery costs are built in to product prices and charges are applied in certain areas. Affiliates should not promote delivery deals, offers or codes, whether free or not, as this is misleading to consumers.